{"id":2008,"date":"2023-08-11T16:30:12","date_gmt":"2023-08-11T14:30:12","guid":{"rendered":"https:\/\/www.pacellico.com\/tym-pacellico\/lucie-malatakova\/"},"modified":"2025-03-16T18:42:50","modified_gmt":"2025-03-16T17:42:50","slug":"lucie-malatakova","status":"publish","type":"page","link":"https:\/\/www.pacellico.com\/cs\/tym-pacellico\/lucie-malatakova\/","title":{"rendered":"Lucie Mala\u0165akov\u00e1"},"content":{"rendered":"

<\/span><\/div><\/div><\/div>

Lucie Mala\u0165akov\u00e1<\/h1>\n<\/div>
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    Marketing<\/p>\n<\/div><\/li>

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    Obchodn\u00ed komunikace<\/p>\n<\/div><\/li>

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    R\u016fst podnik\u00e1n\u00ed<\/p>\n<\/div><\/li><\/ul><\/div><\/div><\/div><\/div>

    Lucie je dynamick\u00e1 profesion\u00e1lka s magistersk\u00fdm titulem v oboru chemie a potravin\u00e1\u0159sk\u00e9 technologie. Jej\u00ed odborn\u00e9 znalosti v oblasti marketingu a prodejn\u00ed komunikace spolu s rozs\u00e1hl\u00fdmi mezin\u00e1rodn\u00edmi zku\u0161enostmi ji vyzdvihuj\u00ed jako vysoce kvalifikovanou osobnost.<\/p>\n

    B\u011bhem sv\u00e9ho p\u016fsoben\u00ed ve spole\u010dnosti Konica Minolta se Lucie v\u00fdznamn\u011b pod\u00edlela na veden\u00ed glob\u00e1ln\u00edch marketingov\u00fdch strategi\u00ed a zaji\u0161\u0165ov\u00e1n\u00ed vysoce \u00fa\u010dinn\u00e9 obchodn\u00ed komunikace. Jej\u00ed schopnost koordinovat a realizovat \u00fasp\u011b\u0161n\u00e9 glob\u00e1ln\u00ed marketingov\u00e9 kampan\u011b s vyu\u017eit\u00edm digit\u00e1ln\u00edch kan\u00e1l\u016f, pr\u016fzkumu trhu a informac\u00ed o spot\u0159ebitel\u00edch hr\u00e1la kl\u00ed\u010dovou roli p\u0159i formov\u00e1n\u00ed marketingov\u00e9ho a prodejn\u00edho \u00fasil\u00ed spole\u010dnosti.<\/p>\n

    Ve spole\u010dnosti Pacellico hraje Lucie kl\u00ed\u010dovou roli p\u0159i zvy\u0161ov\u00e1n\u00ed pov\u011bdom\u00ed o zna\u010dce a generov\u00e1n\u00ed potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f, \u010d\u00edm\u017e p\u0159isp\u00edv\u00e1 k celkov\u00e9mu r\u016fstu a \u00fasp\u011bchu spole\u010dnosti. Jej\u00ed pe\u010dliv\u00fd smysl pro detail a analytick\u00e9 my\u0161len\u00ed j\u00ed umo\u017e\u0148uj\u00ed identifikovat kl\u00ed\u010dov\u00e9 trendy a p\u0159\u00edle\u017eitosti, co\u017e vede ke zv\u00fd\u0161en\u00ed efektivity kampan\u00ed a n\u00e1vratnosti investic. Aktivn\u00ed spoluprac\u00ed s klienty a pochopen\u00edm jejich jedine\u010dn\u00fdch pot\u0159eb vytv\u00e1\u0159\u00ed marketingov\u00e9 a prodejn\u00ed komunika\u010dn\u00ed strategie na m\u00edru, kter\u00e9 maj\u00ed ohlas u c\u00edlov\u00fdch skupin a vedou k po\u017eadovan\u00fdm v\u00fdsledk\u016fm.<\/p>\n

    Lucie je zodpov\u011bdn\u00e1 za soci\u00e1ln\u00ed m\u00e9dia a tvorbu obsahu, kde vynik\u00e1 v navrhov\u00e1n\u00ed a realizaci marketingov\u00fdch t\u00e9mat a kampan\u00ed, vytv\u00e1\u0159en\u00ed p\u0159esv\u011bd\u010div\u00fdch p\u0159\u00edsp\u011bvk\u016f na soci\u00e1ln\u00edch s\u00edt\u00edch a budov\u00e1n\u00ed smyslupln\u00fdch online vztah\u016f. Jej\u00ed dovednosti v oblasti \u0159\u00edzen\u00ed projekt\u016f j\u00ed umo\u017e\u0148uj\u00ed efektivn\u011b dohl\u00ed\u017eet na v\u00edce iniciativ najednou, v\u010detn\u011b tvorby a kur\u00e1torstv\u00ed obsahu, jako jsou soci\u00e1ln\u00ed m\u00e9dia, p\u0159\u00edsp\u011bvky na blogu, prezentace a dal\u0161\u00ed materi\u00e1ly. Krom\u011b toho \u0159\u00edd\u00ed a koordinuje vztahy s p\u0159\u00edslu\u0161n\u00fdmi marketingov\u00fdmi dodavateli, \u010d\u00edm\u017e zaji\u0161\u0165uje bezprobl\u00e9movou spolupr\u00e1ci a \u00fasp\u011b\u0161n\u00e9 v\u00fdsledky.<\/p>\n

    D\u00edky sv\u00e9 v\u00e1\u0161ni pro marketing a prodejn\u00ed komunikaci v kombinaci se sv\u00fdmi siln\u00fdmi dovednostmi je Lucie cenn\u00fdm p\u0159\u00ednosem p\u0159i podpo\u0159e r\u016fstu spole\u010dnosti Pacellico a dosahov\u00e1n\u00ed marketingov\u00fdch c\u00edl\u016f.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":1932,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2008","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/pages\/2008","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/comments?post=2008"}],"version-history":[{"count":4,"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/pages\/2008\/revisions"}],"predecessor-version":[{"id":2015,"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/pages\/2008\/revisions\/2015"}],"up":[{"embeddable":true,"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/pages\/1932"}],"wp:attachment":[{"href":"https:\/\/www.pacellico.com\/cs\/wp-json\/wp\/v2\/media?parent=2008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}